Rocket Fuel Gives Back & Kids Vision STEM Program

Kids’ Vision is about girls & women in Silicon Valley

“One of the things that I really strongly believe in is that we need to have more girls interested in math, science, and engineering. We’ve got half the population that is way underrepresented in those fields and that means that we’ve got a whole bunch of talent…not being encouraged the way they need to.”

        — President Barack Obama

Kids’ Vision Mission: Empowering elementary school girls to embrace an interest in STEM (Science, Technology, Engineering, and Mathematics) related pursuits via a engaging extracurricular program designed to expose girls to how STEM is applied in the real world. Kids’ Vision’s proven after-school program is able to extend girls relationship to the study of STEM beyond the classroom walls and into the world of high technology companies. Mentors role model the vast number of careers available to girls with an interest in STEM and lead hands on exercises that bring the use of STEM in the real world to life for young girls.


Studies show that in order for a child to envision herself in a job she needs to see other females in that role. “If I could pick one factor that would make a big difference, it would be the need for formal role models”

-Lance Rougeux, Director of the Discovery Educator

Kids’-Vision seeks to bridge this divide for girls by exposing them to women in STEM related careers at companies and businesses in the Bay Area.